What is each new buyer really worth?And what if they were worth more.
You know your price and your ad cost. This shows what a buyer is really worth once you count what they buy after checkout, and how much room that leaves for ads.
Your numbers
What a new buyer pays at checkout.
$
The average a buyer spends on top of the core price: order bumps, upsells, anything after checkout. Put 0 if you have none.
$
Last month's ad spend divided by all new buyers last month. Put 0 if you do not run ads.
$
All new buyers, from ads and from everywhere else.
These are example numbers. Replace them with yours. Results update as you type.
Where you are today
Revenue per new buyer$0
You keep per buyer after ads$0
Monthly revenue from new buyers$0
You keep per month after ads$0
Core price After checkout
What if every buyer was worth more?
Same traffic, same core offer. Pick how much more each buyer spends after checkout.
Extra revenue per month
$0
Revenue per buyer would be$0
You would keep per buyer after ads$0
A 14-minute video. If you want my help after, the page ends with a short application.
This is an illustration built from the numbers you entered. It shows gross revenue before refunds, fees, taxes and delivery costs. It is not a forecast and not a promise of results. Your numbers stay in your browser and are not stored or sent anywhere.